Integrating video into your marketing strategy can have big payoffs.
Using short videos can be a good way to share information about your company on social media. It’s a good idea to create videos that provide information about events or company news or that provide a behind-the-scenes glimpse at your business, Monika Jansen writes at NetworkSolutions.com.
Jansen also notes that testimonials can come from any source: employees, business partners and even interns. Using testimonials can add credibility.
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